Steve Jobs' Speech on Life, Death ... and Calligraphy
Butterbeer: How the Harry Potter Beverage Was Made Real
City of Orlando: Balanced Budget for 2011/2012
Asian Chamber Receives Beacon Award for "Diversity Champion Organization" 2010
Tech. Tip 6: WolframAlpha: Searching for Answers Beyond GOOGLE
Tech. Tip 5: Netbook vs. Laptop
Tech. Tip 4: Windows 7: High Hopes for Microsoft's Newest Operating System
Posted 08/25/2011
'You've got to find what you love,' Steve Jobs says
This is a prepared text of the Commencement address delivered by Steve Jobs, CEO of Apple Computer and of Pixar Animation Studios, on June 12, 2005.
I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation. Today I want to tell you three stories from my life. That's it. No big deal. Just three stories.
The first story is about connecting the dots.
I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?
It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: "We have an unexpected baby boy; do you want him?" They said: "Of course." My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.
And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition. After six months, I couldn't see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.
It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:
Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.
None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it's likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.
Again, you can't connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.
My second story is about love and loss.
I was lucky — I found what I loved to do early in life. Woz and I started Apple in my parents garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees. We had just released our finest creation — the Macintosh — a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.
I really didn't know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down - that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me — I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.
I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.
During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I returned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance. And Laurene and I have a wonderful family together.
I'm pretty sure none of this would have happened if I hadn't been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don't lose faith. I'm convinced that the only thing that kept me going was that I loved what I did. You've got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don't settle.
My third story is about death.
When I was 17, I read a quote that went something like: "If you live each day as if it was your last, someday you'll most certainly be right." It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: "If today were the last day of my life, would I want to do what I am about to do today?" And whenever the answer has been "No" for too many days in a row, I know I need to change something.
Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.
About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn't even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor's code for prepare to die. It means to try to tell your kids everything you thought you'd have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.
I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I'm fine now.
This was the closest I've been to facing death, and I hope it's the closest I get for a few more decades. Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:
No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.
Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma — which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation. It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch. This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras. It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.
Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid-1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words: "Stay Hungry. Stay Foolish." It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you.
Stay Hungry. Stay Foolish.
Thank you all very much.
Posted 07/14/2011
Butterbeer: How the Harry Potter Beverage Was Made Real
By now, even the dimmest of Muggles knows that the Wizarding World of Harry Potter is a smashing success. Ever since this theme-park-within-a-theme-park opened at Islands of Adventure at the Universal Orlando Resort, people have been raving about the "Harry Potter and the Forbidden Journey" attraction as well as Hogsmeade's highly-themed shops and restaurants.
But when you get right down to it, what's the most successful aspect of The Wizarding World? 'Forbidden Journey''s state-of-the-art ride system? The dazzling effects that theme park visitors experience whenever they visit Ollivander's wand shop? Or -- for that matter -- the overall look of Hogwarts Castle and Hogsmeade Village? Which make you feel as though you've stepped inside one of the "Harry Potter" movie?
And the answer is... none of the above. Based on surveys that UOR employees have done, the greatest Guest Satisfier in the Wizarding World of Harry Potter, that piece-of-the-magic that people most wish that they could take home and share with friends and family... is a beverage. Butterbeer, to be precise.

HARRY POTTER, characters, names and related indicia are trademarks of and © Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR. © 2011 Universal Orlando Resort. All rights reserved.
Which just thrills Chef Steven Jayson, Vice President and Corporate Executive Chef for Universal Parks & Resorts. Given that he and his team labored for nearly three years to come up with a workable real-world recipe for this magical, mythical brew.
You see, that's the real problem with this particular beverage. Though Butterbeer is repeatedly mentioned in the seven Harry Potter books and the eight HP films, the favored ale of witches & wizards everywhere doesn't actually exist. So -- in essence -- Jayson & Co. had to conjure up some Butterbeer. Deliver a drink that would appeal to hardcore Harry Potter fans as well as members of the general public. Not to mention meet the exacting standards of series creator J. K. Rowling.
The research started early. Steven and his team made a trip to Scotland in July of 2008, both to meet with Harry Potter's author as well as to tour the various environs that had allegedly inspired J.K. (which included Edinburgh's Hogs Head Pub). During that trip, Jayson reportedly quizzed Rowling in regards to Butterbeer, trying to get this author's exact thoughts on this imaginary ale.
And Steven... He has supposedly done his homework prior to meeting with J.K.. Carefully combing through all of the Harry Potter books, looking for any and all references to Butterbeer.
Mind you, given that this beverage was going to be served in a family-friendly theme park, one aspect of this beverage (i.e. according to the Harry Potter books, quaffing this ale can give you a bit of a buzz) had to be dropped right off the bat. Furthermore, because Universal Orlando wanted as many guests as possible to be able to sample this brew (and that included the lactose intolerant), there could be no butter, or dairy products of any kind, in Butterbeer.
J.K. allegedly agreed to these terms as Steven laid them out, but then added a few of her own. Chief among these was that -- because Rowling believed that corn syrup was about to become the next trans-fat (i.e. the ingredient that people now deliberately avoid whenever they're making their food choices) -- she insisted that Butterbeer be made with real sugar.
So with this info in hand, Jayson and his team returned to the States and then retreated to Universal Orlando's test kitchens. Where these would-be culinary wizards then attempted to conjure up some Butterbeer.
"This was a pretty daunting situation," Steven recalled during an interview which he gave during the Wizarding World's grand opening press event back in June of 2010. "We wanted to take what Harry Potter fans had read in the books and seen in the movies and bring it to life. We knew that people's expectations were going to be very high. What's more, we had to create a beverage that was good for all ages."
Jayson and his crew of cooks then supposedly spent three to four months trying to perfect Universal Orlando's version of Butterbeer. Company insiders told me that it took 15 to 16 tries before Steve finally got something that he was happy with.
Why 15 or 16 tries? As Jayson explained at The Wizarding World's grand opening event:
"We experimented with all sorts of flavors. It took a while to get the flavor right where it needed to be. So it wasn't too sweet. That it had this great comfortable feeling going down."
And then -- after running this prototype by his bosses at Universal Orlando and then getting their tentative approval -- it was time to see if Rowling herself would actually sign off on this version of Butterbeer. So they packed up all of the necessary ingredients ("Which was something of a challenge," Mark Woodbury, Head of Universal Creative jokingly told me at this theme-park-within-a-theme-park's opening press event, "Getting all of that stuff past the Department of Homeland Security") and then flew them over to the U.K.
Once there, Jayson and his team rented space in a kitchen in an Edinburgh hotel. To give J.K. a variety of beverages to choose from, they allegedly whipped up four variations on their Butterbeer formula along with the version that UOR officials were hoping the author would pick. Then Jayson's boss -- Richard Florell, Universal's senior vice president in charge of Food & Beverages -- carried that tray of drinks into Ms. Rowling.
And then J.K. carefully sampled all five glasses. And upon arriving at the real glass of Butterbeer, Rowling reportedly took one sip and then reportedly broke into a big smile, saying "Yes, Chef. That's it."
So Steve and his team had gotten the approval of the notoriously-hard-to-please J.K.. But what about Harry Potter's fans and the general public? Would they too respond favorably to Universal Orlando's home-brewed version of Butterbeer?
The answer to that question came during the soft opening of the Wizarding World of Harry Potter. When the line of guests standing in front of the Butterbeer cart was almost as long as the one waiting to get into the "Forbidden Journey" attraction.
But even so, Universal Orlando officials never dreamed that Butterbeer would become this popular this fast with the public. With Islands of Adventure selling its millionth mug of the stuff by January of 2011, less than seven months after this theme-park-within-a-theme-park had first opened for business.
HARRY POTTER, characters, names and related indicia are trademarks of and © Warner Bros. Entertainment Inc. Harry Potter Publishing Rights © JKR. © 2011 Universal Orlando Resort. All rights reserved. Photo credit: Kevin Kolczynski, Universal Orlando Resort
"So what exactly is the Universal's version of Butterbeer?," you ask. That information -- as they say in the military -- is classified. On a need-to-know basis. What I can tell you is that this popular beverage is prepared on property. Beyond that, UOR officials are determined to do whatever they have to in order to keep the precise ingredients of this super-popular ale a secret. In direct response to a series of questions that I submitted to Chef Jayson about Butterbeer earlier this year, he admitted that Universal has already "...implanted special security procedures (in order) to protect the recipe."
"So -- that said -- what is actually known about this amber ale?," you query. Well, there are two distinct phases to the preparation / pouring of a glass of Butterbeer. First the bottom layer -- a slightly thickened mixture which tastes like a combination of butterscotch, cream soda and shortbread cookies -- is poured into the bottom of the glass. Then the Butterbeer's head -- which is this lighter, fluffier, less sweet version of marshmallow fluff -- is carefully placed on top of the brown brew that has previously been poured into this glass.
Now where this gets interesting is that those who have tried to smuggle glasses of Butterbeer out of Universal's Islands of Adventure (and you know who you are) have noticed that -- after a half hour or so -- this artificial ale loses cohesion. Meaning that the top layer and the bottom layer then blend together, which creates this somewhat unsightly (and -- to be blunt -- hard to drink) beverage.
Which -- to Universal Orlando's way of thinking -- is a good problem to have. Meaning that: The only place where you get a Butterbeer as it is actually intended to be served is by visiting the Wizarding World of Harry Potter.
And that's just what people are doing. Tens of thousands of them each day. Which is why -- just last week, on the official one year anniversary of the opening of this theme-park-within-a-theme-park -- Universal Orlando officials celebrated by treating everyone who was visiting Hogsmeade Village that morning to a free glass of Butterbeer.
When you enter the Wizarding World of Harry Potter and then see that 20-foot barrel of Butterbeer sitting atop that beverage cart in the middle of Hogsmeade Village -- you really can't help yourself. You just have to order a glass of Butterbeer.Which now begs the big question: Which version of Universal's Butterbeer do you prefer? The regular kind or the frozen?
Posted 07/12/2011
*** From Office of the Mayor, City of Orlando, July 12, 2011 ***
Dear Community Leader,
The City of Orlando is in the best financial shape of any major city in Florida.
We made this exciting announcement earlier today as part of the first City Council work session on the budget for 2011/2012.
Like every other local government in our state, Orlando has endured several years of drastically-reduced revenues due to the effects of the national recession. In response to the economic downturn, the City cut its recurring expenses (including more than 400 positions) and reduced the size of government with the only new spending going toward police and fire protection. The City also achieved balanced budgets during this time without raising taxes.
This careful planning has kept Orlando on firm financial footing through the
toughest days of the recession and into this early period of
recovery.
Because of this hard work, the City will not face a
budget deficit in the fiscal year 2011/2012.
The City will also be able to craft a balanced budget with no major additional reductions to services or programs in the 2011/2012 budget.
Most importantly; the City will, once again, be able to balance its budget in 2011/2012 without raising our tax rate.
Just like families in our City, your Orlando government has had to make difficult decisions about spending during these challenging times. These tough, responsible choices have allowed us to reduce the size of our government, while maintaining our investments in important areas like police, fire, public works and our downtown core.
As a result, our residents can continue to be proud that they live in a well-run, fiscally-responsible City that is as careful with a dollar as they are.
They can be proud that Orlando is in the best financial shape of any major city in Florida.
Sincerely,
Buddy Dyer
Mayor
Orlando Budget Facts:
- Orlando has the lowest tax rate of any major city in Florida.
- Orlando has a lower tax rate than it did 20 years ago.
- Mayor Dyer has fought tax increases while other Florida cities have raised their tax rates in response to the negative effects of the recession.
- Orlando has balanced its budget without the need to drain its reserves. In fact, since 2005, Orlando has added to its savings by 30% while local governments around Florida have drained their strategic reserves.
- Orlando has more police officers per thousand residents than any other major city in Florida. At the same time, Orlando also has steadily reduced its number of overall employees.
- Orlando is the only major city government in Florida that has funded all of its committed retirement benefits.
- Fitch Ratings gave Orlando a Triple-A Bond Rating in 2011, the highest “credit score” possible.
- In the midst of this effort to reduce costs, Orlando has been able to maintain its strategic investments in police and fire protection, critical infrastructure projects such as streets and sidewalks, new fire stations and police substations, critical upgrades to our storm and waste water systems as well as efforts to continue the revitalization of Downtown Orlando.
Posted 09/02/2010
Asian American
Chamber of Commerce of Central Florida Receives Beacon Award for “Diversity
Champion Organization” 2010
ORLANDO,
Fla. – On September 1, 2010, the Asian American Chamber of Commerce of Central
Florida (AACC) was honored with the “Diversity Champion Organization” Award for
2010 from the Orlando chapter of the National Association of Woman Business
Owners (NAWBO). The award was presented
by Orange County Mayor Rich Crotty and City of Orlando Mayor Buddy Dyer, and
accepted on behalf of the Chamber by President Glenn Leong and Vice President
for Media Relations/Governmental Affairs, Kathy Llamas.
The
Fifth Annual Beacon Awards, held at the Disney Yacht Club Resort in Orlando,
Florida, recognizes organizations and individuals for celebrating the diversity
of Greater Orlando's workforce by promoting inclusion in areas of race,
ethnicity, gender, age, physical and mental ability, religion, sexual
orientation, socioeconomic status and family status. Nominations are accepted
from counties throughout Central Florida, including Brevard, Flagler, Lake,
Marion, Orange, Osceola, Polk, Seminole and Volusia.
Finalists
for the award included the University of Florida and the Central Florida
Disability Chamber from a nominations list of over 50 organizations and
individuals.
"On
the eve of our Chamber’s 25th anniversary, we are so humbled and
proud to receive this award. This
serves as recognition of our Chamber’s efforts of consciously reaching out to,
and including, individuals and groups from all areas of Greater Orlando,"
said Glenn Leong, President of the AACC.
"Diversity means inclusion, and we recognize the incredible
creativity, energy and benefits which flow from this business model.”
The
Beacon Awards were created in 2006 to spotlight community leaders whose beacons
guide the way in diversity and inclusion. Founders include the Orlando Chapter
of the National Association of Women Business Owners, Walt Disney World Resort,
the YaYa Network, and Orlando Business Journal's Diversity Works Initiative.
#
# #

Posted 12/29/2009
This “Tech.Tip” column is normally devoted to technological tricks and tips. But now that the gift-giving season is over, we thought we would go “Old School” and suggest something positively retro: Take out your pen and stationery, and handwrite your Thank You notes.
“Why can’t I just email or call and say ‘Thanks’?”, you ask. Well, you could. Any Thank You is better than none. However, if you want to bump it up a bit, a handwritten Thank You note shows more effort, thought and care and is appreciated far more by the recipient.
Some general guidelines:
1. Your handwriting must be legible. In this age of texting and typing, many of us find our penmanship
skills may have degraded. You can
compensate for this by: (1) write a bit slower (fast writing often results in chicken scratch); (2) relax your grip on your pen (your writing will flow more smoothly); (3) revert to basic print letters if your cursive writing is poor;
(4) tilt your stationery at a slight angle - - it will make your print
letters look more italicized; and (5) practice your pensmanship online, such
as at www.handwritingsuccess.com
or www.handwritingthatworks.com
2. Use decent
quality stationery or purchase some Thank You cards from any drugstore or
retail shop. Photocopier paper or,
worse yet, using your kids’ lined composition notebook paper, does not make a
good impression.
3. Relax when you
write and use good lighting. Don’t
strangle the pen or hunch over your desk, especially if you have a lot of Thank
You’s to send out. Your fingers, hand,
neck, shoulders and eyes will appreciate it when you use good posture and
lighting.
4. Specifically
mention the gift and why you appreciate it (even if you don’t) or how you will
be able to use it later on or why it is unique.
5. Keep the note
short. Four to five sentences is
sufficient. For close family and
friends, there is, of course, no limit.
6. Send it out
timely: The rule of thumb is to send a
Thank You note within two or three weeks of the gift. (Exceptions: For a job interview, send out within 24 hours. For a wedding followed by a long honeymoon,
send out upon your return.) However, a
late Thank You is always better than none at all.
7. Out of stamps? Go to www.stamps.com or http://www.usps.com/onlinepostage/welcome.htm and print your postage or shipping labels from your computer. No more trips to the Post Office. Now start writing!
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